Another example our commitment to the creative repurposing and upcycling existing buildings Wren are working with ATG on the modernisation of the cinema in Woking. Now over 25 years old the screens have served the community of Woking well but are now in need of a transformation with the installation of full stadium seating, luxury screens, new lobbies, bars and cafe style concessions. Sitting immediately adjacent to the New Victoria Theatre and the Rhodda McGraw studio theatre the refurbished cinema will significantly enhance the performing arts offer in Woking
Design work is scheduled to re-commence in January 2019 with completion in 3rd quarter of 2020.
Once completed the new cinema will have a capacity of 950 seats in 7 screens including 1 luxury screen and a media suite for the local community to use.
In addition to the challenge of upgrading and extending within the constraints of the existing structure, we have also redesigned the customer experience from ticketing to cinema seat. The box office resolves the conflict between ticketing for cinemas and theatre and makes a virtue of the corridor link to the foyer through the creative use if lighting and imagery.
The foyer combines classic elements of 20th centrury cinema with contemporary concepts of food and drink - red velvet symbolises film whilst the bar is zinc and glass and tiles. The void to the luxury screens upstairs is filled with a chandelier of film stage lighting.
At mezzanine level there is a stylish bar to serve the luxury screens and a media suite - a flexible facility that will house the Woking digital archive but also serve for community uses, private hire and specialist screenings